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USM Jobs / IT Marketing Project Manager
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JB062113 - IT Marketing Project Manager Apply

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Client: Optum
 
Title: IT Marketing Project Manager
 
Location: Minnetonka, MN – 100% remote
 
Duration:6 months + (potential for extension)
 
Rate: 55/hr. C2C
 
Job Description:
We are looking for an IT Marketing Project Manager with at least 7+ years of experience and recent Salesforce Marketing Cloud migration experience.
Role type: Marketing Project Manager
Duration: 6+ months
 
Description / Required skills:
SFMC Migration Support
•            Coordinate activities associated with Salesforce Marketing Cloud migration initiatives.
•            Work with Activation & Journey teams,  email team, and product to account for E&I marketing deliverables and timelines
 
Intake and Workflow Alignment
•            Coordinate activities as needed across Marketing Operations, Engineering, Product, Data, Compliance, and Vendor teams.
•            In an effort to streamline workflows, track deliverables and ensure projects remain aligned to strategic objectives and delivery commitments.
•            Help align intake/workflow with milestones and develop business partner communications based on status.
 
Agentic Campaign Development
•            Support implementation of AI-driven and agentic campaign development capabilities.
•            Coordinate pilot activities, capability deployment, business readiness, and change management efforts.
•            Track delivery progress and ensure alignment with AI governance and operational processes.
•            Support migration from traditional email development processes to AJO-based campaign execution.
•            Coordinate implementation of reusable Asset Content Block strategies and content governance standards.
•            Facilitate requirements gathering, backlog prioritization, training activities, and adoption planning.
 
 
Thanks,